The story of founder Rachel.

When founder Rachel was working in the dental field, she was receiving orthodontic treatment herself. The braces made her struggle with her own oral hygiene, and she started searching for better oral care solutions abroad.

That quest led her to collaborate with Dr. Wild from Switzerland - now the best-selling foreign whitening toothpaste in China. By sharing her knowledge online, she became a Key Opinion Leader in her field.

Today she develops new products to offer full-range oral care solutions, designed by her team in San Francisco.